Unveiling Opportunities: Using Data to Maximize Graduate International Enrollment Strategies
Tuesday, October 29, 2024
11:25 AM – 12:15 PM EDT
Location: Bluegrass B
Presentation Description: In today's competitive global education landscape, data-driven decision-making is essential. This session offers a deep dive into leveraging data for strategic international student recruitment. Learn to access and interpret relevant datasets, uncovering key trends and projections. Discover effective risk mitigation strategies and utilize on-campus, community, and national data to enhance demographic insights and inform institutional benchmarks. Gain practical insights to optimize recruitment efforts and stay ahead in international enrollment management.
Learning Objectives:
Participants will grasp the critical role of data-driven decision-making in international graduate student recruitment, recognizing its significance in setting strategic initiatives.
Learn how to assess ROI metrics such as yield and retention rates, enabling participants to make informed decisions on expanding into new markets or withdrawing from less viable regions.
Gain insights into leveraging on-campus, community, and national data sources to refine demographic understanding, enhance institutional benchmarks, and implement actionable strategies that improve recruitment outcomes.